LG OLED55A1PSA 55" 4K OLED SMART TV


Price:
Sale price£999.97

Description

LIGHT UP YOUR WORLD
SELF-LIT PiXELS HAVE EVOLVED

*Screen images simulated

LG OLED TV is a joy to behold. Self-lit pixels have evolved to allow even more spectacular picture quality and a whole host of design possibilities,
while the latest cutting-edge technologies help deliver unprecedented levels of wonder. This is everything you love about TV — elevated in every way.

What makes OLED unlike anything else?

*Screen images simulated.
**For illustrative purposes only.

The answer is self-lit pixels. A self-luminous display technology that makes all the difference to your viewing experience. LG OLED TVs are capable of extreme realism and thin designs.

SELF-LIT PiXELS

Millions of reasons to love OLED

OLED is unbeatable when it come to picture quality. That's because OLED has millions of self-lit pixels capable of producing perfect black and accurate color. The result is a viewing experience like no other.

Infinite Contrast

More Distinct Detail, No Matter the Light.

You've never seen infinite contrast like this. Perfect black makes it possible. Scenes are more natural. Clarity is revealed in everything you watch. It's a small detail that makes a big difference to movies, shows, sports and games.

You've never seen infinite contrast like this. Perfect black makes it possible. Scenes are more natural. Clarity is revealed in everything you watch. It's a small detail that makes a big difference to movies, shows, sports and games.

OLED Cinema

The award for best picture goes to…

LG OLED TV produces an award-worthy performance every time you watch thanks to its incredibly sharp picture. And with perfect black and 100% color fidelity, movies are seen how they're meant to be seen.

Dolby Vision™ IQ & Dolby Atmos®

A transformative TV experience

*Screen images simulated. For illustrative purposes only.
**Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Dolby Vision IQ intelligently adjusts picture settings based on content genre and ambient surroundings, while Dolby Atmos delivers multi-dimensional surround sound — a powerful combination that produces breathtakingly cinematic results.

FILMMAKER MODE™

See the director's vision come to life

See exactly what directors envisioned. Filmmaker Mode™ is a setting that respects the craft. It translates a director’s cinematic vision to your TV with automatic picture and processor settings and brings true authenticity.

OLED Gaming

It's game over for the competition

Experience gaming on OLED. Game Optimizer gives you easier access to all your game settings and you'll get HDR Gaming, Auto Low-Latency Mode, plus HGiG for detailed gaming picture.

Game Optimizer

Level up to smooth gaming

Play your favorite games with optimized graphics. Game Optimizer gives you easier access to all your game settings, automatically adjusting the picture for optimized graphics no matter the game.

Sports Alert

Never miss your team's games

With Sports Alert, you can set your favorite teams and players and get updates before, during and after games – even when you're watching other content.

Bluetooth Surround Ready

Instant surround sound via Bluetooth®

Wireless surround sound has never been easier. Connect any single compatible Bluetooth speaker or up to two speakers*, including LG XBOOM Speakers, for a true surround sound experience – without wires.

OLED Design

A gallery worth repeat visits

LG OLED TVs redefine what TVs should look like. Their unbelievably slim designs are so beautiful that they make your living room more like a museum of modern art.

α7 Gen4 AI Processor 4K

Crystal-clear images driven by a powerful processor

Catch every detail with the smooth, crisp picture brought to you by our α7 Gen4 AI Processor 4K. It adjusts your viewing and audio settings automatically with AI Picture and AI Sound, while AI 4K Upscaling authentically calibrates every scene.

ThinQ AI

Think you know smart? Think again

LG ThinQ is here to maximize your TV experience. Choose your favorite voice assistant and control your TV with your voice with an all new home screen to provide more convenience and control.

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